What is a brief/project brief?
A project brief is a set of guidelines that you must follow in order to submit the work. for example the BBC states you must create work that fits a following target audience of 16 - 32 year old
What is a commission/what does it mean to be commissioned?
being commissioned is being tasked in order to create a piece of media for either a company or people asking for people to create things for them. for either a budget or exposure from everyone.
What is meant by the term ‘tender’
A tender is the process in putting yourself up for hire to create a piece of media in exchange for money. A tender brief is when an company releases their brief to the public and allow anyone to follow it so instead of what commission does and have it so only one person or company can do it, in this case anyone can decide to do it and then send it to the company and allow to view them and pick the best one and use it.
How else could you respond to a brief?
A brief can be responded to if it's a competition or something among those lines in which you respond by sending in a specific piece.
READING A BRIEF
For our project we had to create a piece to enter into the E4 Ident competition. the guideline criteria specified that we had to create a piece that was up to 10 seconds in length that included specified music that E4 stated and provided and since we were given the music we selected the Jazz music for the comedic tone. There were many different soundtracks to choose from and they were provided to us by the college files.Finally, the E4 logo had to be in the animation, we were only allowed to use the logo in this video only. I used the logo at the end of my ESting.
NEGOTIATING A BRIEF
In this project we had flexibility of what we could create as long as it was suitable for audience. a stop motion animation, under 10 seconds and used specific music. but anything else the project included could be anything we wanted. we had to do very specific things, for example. In order to reach ten seconds, we had to take 120 pictures. In order to make it stop-motion.
This is the copyright law that the logo/soundtrack falls upon.
In the media industry some companies may not want their ideas changed much so following a brief to the dot is essential.
In constraints you might face you could not have enough actors or budget. one particular problem that arose from our project was that since it was about a man falling from a building and was shown comical. some concerns were still raised that it may show suicidal themes. we also faced some issues with our budgeting but we managed to work around it by finding other uses for the materials used.
We did make some amendments to the final product. we made it slightly longer so it fit the 10 second brief criteria. we did that by extending the middle of the animation to run a bit longer. as well as make the content more interesting.
An example for a director who left a production was Guillermo del Toro on the Hobbit He left the production because the Co-funders of The Hobbit films, MGM, was going through heavily-reported financial issues at the time, and as such, as del Toro revealed in May 2010, the films had not been officially greenlit at that time. Furthermore, he added that the films wouldn't be until the MGM financial issues were resolved. Two days later, del Toro walked away from the director's chair, nearly two years after he took the job on.
OPPORTUNITIES
People respond to a brief to get work to do as well as experience in the media field. for example if i were to put a piece to a competition and won that competition i would receive a prize and have exposure to the media world.
For self development i discovered that animation is harder than it seems and that shooting them is very time consuming and I would not like to continue it
Becoming famous through competitions:
Le Cheval 2.1 by Stephen Scott-Hayward & Alex Kirkland was the winner of the Depict! competition, from then on Stephen Scott-Hayward went onto Hollywood to produce some much higher quality short films
For example, in the media industry, Actor Samuel L. Jackson and director and writer Quentin Tarantino have worked together for 20 years over 5 different films. Their first film they worked on together was Pulp Fiction, which is what Samuel L. Jackson is perhaps best known for.
I learnt how to animate and learnt how animation is animated in pairs, animating in pairs means that animation is held for 2 frames rather than films where films run at one frame. So animation overall runs at 12 unique frames per second whereas in films it's 24 unique frames.
No comments:
Post a Comment